Hotel Rosso23 is a 4-star property overlooking Piazza Santa Maria Novella in Florence, featuring contemporary spaces, a buffet breakfast, and valet parking.
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Hotel Rosso23 is a 4-star hotel located in Piazza Santa Maria Novella in Florence, characterized by an interior design based on shades of red and grey.
Housed in a meticulously restored historic building, the property retains impressive historical staircases and refined decorated ceilings that harmonize with contemporary furnishings. The hotel offers guests a selection of air-conditioned accommodations designed to meet the needs of solo travelers, couples, or families, all equipped with a minibar, safe, and satellite TV. Every morning begins with a continental buffet breakfast rich in sweet and savory options.
The location facing the square allows guests to explore on foot the main museums and sights of the medieval and Renaissance city. In addition, proximity to the railway station facilitates regional travel. The property accepts pets free of charge and provides private valet parking service.
Accommodation options at the property range from single rooms measuring 10 square meters to larger triple rooms measuring 20 square meters, designed to accommodate up to three guests.
All units feature a modern private bathroom equipped with a hairdryer and shower, as well as amenities such as a flat-screen TV with satellite channels, individually adjustable air conditioning, and a minibar. The rooms differ in total surface area, bed configuration, and external view: the Superior variant with city view directly overlooks Piazza Santa Maria Novella, while the Economy type is furnished with a French double bed.
Well-organized space with contemporary finishes, equipped with air conditioning, minibar, and satellite LCD TV. The private bathroom offers a hairdryer and shower.
Cozy and functional individual solution, equipped with a single bed, independent air conditioning, LCD TV with satellite channels, and a minibar.
The largest accommodation in the hotel, designed to host up to three people. Includes a minibar, flat-screen TV, and bathroom with hairdryer.
Elegant room directly facing Piazza Santa Maria Novella and the historic basilica. Enhanced by the presence of a fireplace and a minibar.
Essential option furnished with a French double bed (140 x 200 cm), equipped with minibar, air conditioning, and satellite TV.
Classic room designed for two guests, equipped with a private bathroom, air conditioning, and flat-screen television.
The hotel offers a wide range of services to ensure a comfortable stay in the historic center. The reception is open 24 hours a day with staff available for information and assistance.
Guests can enjoy free WiFi throughout the property, room service, and an elevator connecting the floors. For vehicle parking, a private valet parking service is available during set hours. Dining options include an internal bar, a snack bar, and happy hours, as well as a continental buffet breakfast. The hotel is accessible to guests with disabilities and accepts pets.
Hotel Rosso23 is situated directly on Piazza Santa Maria Novella, one of Florence’s most famous and charming architectural settings. The building overlooks the pedestrian square dominated by the grand marble facade of the Dominican basilica. The surrounding area is a lively urban gathering place, characterized by a series of elegant historic buildings, outdoor cafes, artisan shops, and traditional Tuscan trattorias.
The location is extremely convenient for anyone arriving in the city by public transport: Santa Maria Novella Central Railway Station is just 250 meters away and can be reached on foot in a few minutes. In the immediate vicinity of the hotel entrance are culturally significant attractions such as the Rucellai Chapel and the Spanish Chapel, both located just 50 meters away. Walking 300 meters through the historic streets leads to Palazzo Strozzi, a prestigious exhibition venue, while the monumental Piazza del Duomo, with the Cathedral and Giotto’s Bell Tower, is 500 meters away. The pedestrian route toward the Arno leads to Palazzo Vecchio at 400 meters, Ponte Vecchio at 700 meters, and the famous Uffizi Gallery at 750 meters. For flight connections, Florence Peretola Airport is located just 5 kilometers from the property.
Staying in the ancient heart of the city offers the opportunity to enjoy the main tourist attractions at any time of year, both in summer and winter. Just 200 meters from the hotel lies Via de’ Tornabuoni, a famous high-fashion shopping street with prestigious international boutiques. In the evening, the square and adjacent alleys offer a wide choice of food and wine, ranging from wine bars for an aperitif to traditional restaurants where guests can sample local specialties just steps from their room.
Guests particularly appreciate the exceptional location on Piazza Santa Maria Novella and the friendliness of the staff. The cleanliness of the premises and the comfort level of the rooms receive very positive ratings, as does the quality of the daily buffet breakfast.
Yes, Hotel Rosso23 – WTB Hotels serves a continental buffet breakfast every morning included in the stay.
Yes, Hotel Rosso23 – WTB Hotels accepts pets upon request without charging any additional fee.
At Hotel Rosso23 – WTB Hotels, check-in is available from 14:00, while check-out must be completed by 12:00.
Yes, Hotel Rosso23 – WTB Hotels offers guests private valet parking operating from 07:00 to 23:30.
Hotel Rosso23 – WTB Hotels is just 250 meters from Santa Maria Novella Railway Station, reachable on foot in less than five minutes.
Yes, Hotel Rosso23 – WTB Hotels provides free Wi-Fi connection in all rooms and public areas of the property.
Stay prices at Hotel Rosso23 – WTB Hotels vary depending on the season, room type, and selected dates. To find out the exact rate, you can check the updated price from our search partners.
