5-star hotel located in Piazza Santa Maria Novella in Florence, featuring an à la carte restaurant, a top-floor rooftop terrace, and refined designer accommodations.
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The Place Firenze is a 5-star hotel located in Piazza Santa Maria Novella in the historic centre of Florence, just 350 metres from the train station. The property offers a refined stay experience featuring a top-floor panoramic terrace with enchanting views over the city skyline.
Rooms and suites feature meticulously detailed interiors with designer furnishings, soundproofing, air conditioning, and free WiFi. Many accommodations directly face the square or the inner courtyard, while higher-tier options offer seating areas or private rooftop terraces facing the cathedral dome.
On-site dining includes an à la carte restaurant open daily until late evening, specializing in traditional Tuscan and Italian recipes prepared with local ingredients. Breakfast features organic, vegetarian, and gluten-free options, served indoors, on the terrace, or directly in the room.
Accommodations at The Place Firenze are distinguished by an elegant and personalized design, created to offer privacy and tranquility in the heart of Florence. All options include a private bathroom with toiletries and bathrobes, air conditioning, a minibar, flat-screen TV, and free WiFi.
The layout ranges from Superior and Deluxe rooms, ideal for two guests and overlooking the inner courtyard, to spacious suites and two-level lofts. Premier options include the Master Suite with direct views over Piazza Santa Maria Novella and the Duomo Attic, featuring a private roof terrace looking toward the cathedral. Select accommodations include a bathtub, coffee machine, and separate living areas.
25 m² accommodation overlooking the inner courtyard or upper terrace, featuring designer furnishings and a private bathroom with toiletries and slippers.
At 32 m², this room offers a larger floor area than the Superior and overlooks the inner courtyard with elegant finishes.
Spacious 50 m² suite directly overlooking Piazza Santa Maria Novella, featuring a decorative fireplace and a living area with a sofa.
Located at the quiet rear of the property, this 50 m² suite includes a separate bedroom, a living room with a sofa, and a bathroom with a bath and shower.
Set across two levels, it offers a living area with a sofa bed on the lower floor and a bedroom on the upper floor with views of the square’s colonnade.
Multilevel 50 m² unit overlooking the square, featuring a living room with a sofa bed, an upper-floor bedroom, and two bathrooms.
Two-level suite featuring a panoramic bathroom on the upper floor and a private traditional roof terrace facing the dome of Florence Cathedral.
Services at The Place Firenze ensure a convenient stay focused on guest care. Key features include the top-floor rooftop terrace, where guests can relax while admiring central Florence, alongside a shared lounge and bar area. The on-site restaurant serves Tuscan cuisine and is complemented by a snack bar and room service.
For guests traveling by car, valet parking is available. The front desk operates 24 hours a day to assist with concierge services and luggage storage. Free WiFi is available throughout the entire property, which is fully non-smoking and equipped with an elevator, air conditioning, and heating in all areas.
The Place Firenze is located at Piazza Santa Maria Novella 7 in the city’s historic district, directly opposite the famous Basilica of Santa Maria Novella. The location allows guests to walk to Santa Maria Novella Train Station in just 350 metres, making the property a convenient base for rail travelers. Florence Peretola Airport is approximately 5 km away and easily accessible by public transport or taxi.
The surrounding area contains prominent historical and architectural landmarks. Within a few minutes’ walk are the Loggia di San Paolo at 40 metres, Palazzo Strozzi at 200 metres, and the Salvatore Ferragamo Museum at 350 metres. Heading toward the Renaissance heart of the city, Piazza del Duomo and the Cathedral of Santa Maria del Fiore are about 550 metres away, while Piazza della Signoria, Palazzo Vecchio, and Ponte Vecchio are roughly 600 metres from the hotel’s entrance.
For art and culture enthusiasts, the Uffizi Gallery is just 700 metres away, while crossing the Arno River leads to Palazzo Pitti in about 850 metres. Renowned local spots are located right nearby, such as the Santa Cocktail Club at 50 metres and Bar Procacci at 150 metres, ideal for sampling regional specialties or enjoying an aperitif after sightseeing.
Guests particularly praise the prime central location in Piazza Santa Maria Novella and the high professionalism of the staff. Feedback regarding cleanliness, overall bed comfort, and dining quality is also very positive.
Rates at The Place Firenze vary depending on selected dates, room type, and seasonality. You can check the updated price from our search partners for your stay.
At The Place Firenze, check-in is available from 16:00, and check-out must be completed by 12:00.
No, pets are not allowed inside The Place Firenze.
Yes, The Place Firenze provides private valet parking service for an additional charge.
Yes, The Place Firenze offers guests free WiFi throughout all guest rooms and public areas.
The Place Firenze features an à la carte restaurant serving Tuscan and Italian cuisine, a bar, a snack bar, and options for room service or breakfast on the terrace.
Santa Maria Novella Train Station is just a 350-metre walk from The Place Firenze.