3-star Art Nouveau beachfront hotel in Viareggio, featuring a rooftop panoramic terrace, an internal garden, and included buffet breakfast.
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Hotel London is a family-run 3-star hotel located just 50 metres from Viareggio beach, along the famous Viale Manin. Housed in a historic 18th-century Art Nouveau building, the hotel combines historic charm with modern services, representing an ideal choice for couples or families staying along the Versilia coast.
The property features a sunny rooftop terrace equipped with sun loungers for summer relaxation, as well as a tree-lined garden where a buffet breakfast is served during the warmer months, featuring homemade cakes, continental options, and gluten-free products. The interiors retain elegant common rooms and small conference rooms for business meetings.
The air-conditioned accommodations come with free WiFi, flat-screen satellite TVs, and minibars, offering a variety of room options ranging from single units to rooms with sea views or views of the internal garden. The property is pet-friendly and is located a short distance from the canal port and Viareggio Train Station.
The rooms at Hotel London offer different configurations to meet the needs of solo travellers, couples, and small groups alike. Options range from standard choices overlooking the internal courtyard to rooms facing the garden or directly overlooking the Viareggio coastline.
All accommodation units share essential amenities such as independent air conditioning, a private bathroom complete with shower, bidet, and hairdryer, as well as free WiFi, flat-screen TV with satellite channels, and a minibar. Room sizes range from 12 square metres for single accommodations up to 21 square metres for triple rooms. Several higher-category rooms include an espresso coffee machine or an electric kettle with a selection of teas, offering an enjoyable welcome touch throughout the stay.
Single 12 sqm accommodation overlooking the internal courtyard, ideal for those seeking tranquility. Includes air conditioning, minibar, and flat-screen satellite TV.
Double room measuring 18 sqm facing the internal courtyard. It offers a private environment equipped with a large double bed, air conditioning, and a private bathroom with hairdryer.
Spacious 21 sqm accommodation configurable with three single beds or with a double bed and a single bed. Suitable for small groups, it features a satellite TV and minibar.
Single 12 sqm room enhanced by a direct glimpse of the Ligurian Sea. Equipped with a safe, minibar, air conditioning, and private bathroom with complimentary toiletries.
Double room measuring 18 sqm directly overlooking the coast. In addition to views of the sea, it offers coffee and tea making facilities and a minibar.
Spacious 21 sqm accommodation for three people with panoramic sea views. Includes a coffee machine, minibar, satellite TV, and full bathroom.
Individual 12 sqm accommodation facing the green garden of the historic building. Offers quietness, air conditioning, safe, and minibar.
Double room measuring 17 sqm with a view of the internal garden. Ensures a relaxing stay and comes equipped with satellite TV, minibar, and air conditioning.
The services at Hotel London are designed to ensure convenience and moments of relaxation both in the outdoor areas and within the property’s indoor spaces. Among the main highlights is the top-floor sun terrace, equipped with deck chairs and sun loungers for sunbathing while admiring the scenery. On the ground floor is a peaceful garden, an ideal setting for summer breakfast or an afternoon break.
Inside the historic building, guest facilities include a 24-hour reception, a bar, a shared TV lounge, and small meeting rooms suitable for short business gatherings. Free WiFi coverage is available throughout the hotel premises. The property warmly welcomes pets and provides additional services such as luggage storage, concierge assistance, and express check-in.
Hotel London is located on Viale Daniele Manin, the renowned seafront promenade of Viareggio, positioned just 50 metres from the first beach establishments along the Versilia coastline. This district of the city is famous throughout Italy for its historic buildings and numerous early 20th-century Art Nouveau villas, such as the nearby Villino Silvia or Palazzo Umberto Primo, situated less than 500 metres away. The adjacent pedestrian area offers boutiques, historic cafes, and artisan ice cream parlours. Walking south for about 600 metres leads to the canal port area, a mooring spot for fishing boats and pleasure craft, flanked by restaurants specializing in local seafood dishes.
In terms of transport and accessibility, Viareggio Train Station is located just 950 metres from the property entrance, making arrival by train from major Tuscan cities straightforward. For air travellers, Pisa Galileo Galilei International Airport is approximately 22 kilometres away and is well connected both via the A12 motorway and through frequent rail services. A short distance to the north are the beaches of Camaiore, 2.5 kilometres away, while heading south for 2.4 kilometres leads to La Lecciona Beach, a vast protected natural area within the Migliarino, San Rossore and Massaciuccoli Regional Park, characterized by sand dunes and coastal pine forests.
During the winter months, Viareggio transforms into the capital of folklore thanks to its famous Carnival, whose large allegorical floats parade along the seafront promenade just a few steps from the hotel. In the shoulder seasons and summer months, the town offers a rich schedule of entertainment, including concerts at the Puccini Festival in the nearby hamlet of Torre del Lago, situated just 5 kilometres away. The hotel’s position also allows guests to organize short cultural day trips to the historic centre of Pietrasanta, a renowned art town 10 kilometres away, or to famous Forte dei Marmi, located about 12 kilometres along the coast.
Guests particularly appreciate the exceptional position of Hotel London, just a few steps from the sea and the promenade. Highly praised are the friendliness of the staff, along with the neat cleanliness of the spaces and the quality of the buffet breakfast, served in the internal garden.
At Hotel London, check-in is available from 14:00, while check-out must be completed by 11:00.
Yes, Hotel London accepts pets upon request. A supplement may apply for staying with pets.
Yes, a buffet breakfast is always included in the rates at Hotel London and features fresh products, homemade pastries, and gluten-free options.
Yes, Hotel London features a spacious sun terrace located on the top floor of the building, equipped with sun loungers for guests’ summer relaxation.
Hotel London is located just 50 metres from the main beach in Viareggio and Viale Manin.
Yes, Hotel London offers free WiFi connection in all rooms and common areas of the building.
Room prices at Hotel London vary depending on the season, number of guests, and room type selected: you can check the updated price from our search partners.
