Hotel
Palace Hotel
Elegant 4-star hotel on the Viareggio seafront with a panoramic sea-view terrace, Tuscan restaurant, classic rooms, and annexe apartments 1 km from the station.

Family-run 3-star hotel in Viareggio, located 50 metres from the beach, featuring an on-site restaurant, private beach and air-conditioned accommodation.
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Hotel Playa is a family-run 3-star hotel located in Viareggio, just 50 metres from the beach and the famous Versilia promenade.
The property welcomes guests in an entirely renovated and air-conditioned environment. Accommodation ranges from compact options to rooms with a balcony overlooking the Tyrrhenian Sea. Key facilities include an on-site restaurant specialising in local traditional recipes and homemade pastries, along with the option to request special dietary menus. Guests can enjoy access to the private beach for relaxing days on the Tuscan coast.
The location allows guests to reach the nearby Viareggio pine forest and the town centre with its shops on foot in just a few minutes. Small pets are allowed upon request, making the hotel a versatile accommodation choice for couples and families.

The rooms at Hotel Playa offer suitable options for various stay requirements, from solo travellers or couples to families. Each accommodation features an en-suite bathroom with a shower and hairdryer, individually adjustable air conditioning, a flat-screen TV with satellite channels, a minibar, a safe and a WiFi connection.
Room types vary by size, ranging from 12 square metres for the most compact room up to 23 square metres for the largest options. Many rooms feature a private balcony or terrace with sea views, while others overlook the internal courtyard ensuring peace and quiet. Accessible accommodations tailored for guests with reduced mobility are also available.
A 15 sqm room overlooking the internal courtyard, equipped with air conditioning, minibar, flat-screen TV and desk.
Spacious 21 sqm room designed for three guests, featuring air conditioning, minibar, satellite TV and courtyard views.
A 23 sqm room ideal for families, distinguished by a balcony with direct sea views and soundproofed walls.
A 17 sqm room featuring a private panoramic balcony overlooking the sea, air conditioning and soundproofing.
A 23 sqm accommodation for three guests, enhanced by a sea-view balcony and in-room minibar.
The property’s most intimate and essential room type, offering 12 sqm overlooking the courtyard and featuring soundproofing.
A 15 sqm accommodation designed without architectural barriers to facilitate access for guests with disabilities.
A 15 sqm accessible solution equipped with a private terrace with sea views and air conditioning.
Hotel Playa offers guests a range of facilities designed to ensure a comfortable stay just steps from the sea. The on-site restaurant serves Tuscan culinary specialities and custom options on request, while a breakfast featuring fresh products and baked goods is served in the morning. There is also a bar where guests can relax at the end of the day or enjoy a drink at the counter.
The property features an equipped private beach and free WiFi connection throughout. Additional services include a 24-hour front desk, luggage storage, concierge service and airport shuttle request options. Dedicated bowls are provided for guests travelling with small pets.
Hotel Playa is located on Via Aurelio Saffi in the heart of Viareggio, in a particularly privileged location situated just 50 metres from the town beach and the iconic seafront promenade. This famous pedestrian avenue is renowned throughout Italy for its splendid Art Nouveau buildings, notably including Villino Silvia at 400 metres and the historic Villa Adriana at 650 metres, as well as for the elegant boutiques, restaurants and historic cafes that have characterized the Versilia coast for decades.
In terms of mobility and transport, the property is about 1.1 km from Viareggio Station, a major railway hub providing convenient access to Tuscan art cities such as Lucca and Pisa. Pisa Galileo Galilei Airport is approximately 23 km away and easily accessible by car or public transport. In addition, Lido di Camaiore beach is just 1.5 km to the north, while the unspoilt natural reserve of La Lecciona Beach is located 3.3 km to the south.
During the summer season, the area offers a vast selection of beach clubs, sailing centres and nautical excursions. Just 400 metres from the property lies the lush Pineta di Ponente, an urban park ideal for shaded walks, bicycle rentals and outdoor sports activities. In the winter and spring months, Viareggio becomes a popular destination thanks to the parade floats of its famous Carnival along the seaside avenues and excursions to the nearby Apuan Alps, with Mount Gabberi located 10 km away.
Guests particularly appreciate Hotel Playa’s location, extremely close to the beach and promenade, alongside the staff’s excellent courtesy. The level of cleanliness, general room comfort and the high quality of the on-site dining service are also rated very positively.
Prices at Hotel Playa vary depending on the season, room type and selected dates. To check real-time updated rates, you can check the updated price from our search partners.
Hotel Playa is located just 50 metres from Viareggio Beach and the famous seafront promenade.
Yes, Hotel Playa offers breakfast included in its stays, serving continental and Italian options.
Yes, Hotel Playa features an on-site restaurant offering local specialities, homemade desserts and menus for special dietary requirements upon request.
Yes, Hotel Playa welcomes small pets (up to 10 kg) upon request and subject to a possible extra charge.
At Hotel Playa, check-in is available from 11:00 to 19:00, while check-out must be completed by 11:00.
Yes, Hotel Playa offers rooms specifically designed for access by guests with reduced mobility.