Hotel
Hotel Etruria
3-star hotel in Forte dei Marmi 150 metres from the sea. Features air-conditioned rooms, a furnished garden, free private parking, and a Tuscan cuisine restaurant.

Elegant 4-star hotel in the centre of Forte dei Marmi, featuring free private parking, a large secluded garden, and rooms with balconies just 700 metres from the beach.
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Hotel Bijou is a welcoming 4-star hotel located in the centre of Forte dei Marmi, just 700 metres from the Versilia beach and the pedestrian area.
The property stands out for its lush private garden, an oasis of tranquility where the breakfast buffet is set up during the summer months, offering plenty of continental, gluten-free, and vegan options. Shared spaces include a sun terrace, a bar open for aperitifs, and free Wi-Fi throughout the premises.
The air-conditioned accommodation features a practical and bright style, with almost all rooms providing balconies or terraces overlooking the greenery or the Apuan Alps. Key highlights include free private parking on site, concierge service, and the convenience of walking to boutiques, restaurants, and the iconic beach clubs along the Versilia coast.

The accommodation options at Hotel Bijou span various room types, designed to cater to solo travellers, couples, and large families alike. All rooms feature a private bathroom, individually controlled air conditioning, a flat-screen TV, a minibar, and free Wi-Fi. Most units also offer a balcony or terrace with views of the inner garden or the surrounding mountains.
The selection ranges from compact single rooms with a French bed to spacious 40-square-metre suites with two separate bedrooms. The interiors are bright and functional, complete with amenities such as a hairdryer, a work desk, and complimentary toiletries.
Bright 28 m² accommodation featuring a comfortable seating area and a private terrace overlooking the hotel garden. Perfect for up to four guests.
A 16 m² room designed for two guests, featuring one or two balconies or a terrace. Includes air conditioning, a minibar, and a private bathroom.
The most spacious unit at the property, measuring 40 m² across two separate bedrooms. Features a scenic terrace with sea views and a bathtub.
A 10 m² single room featuring a French double bed and a balcony overlooking the lush garden. Air-conditioned and equipped with a minibar.
A 26 m² suite accommodating up to three guests, featuring a pleasant outdoor terrace facing the garden and a private bathroom with a shower and bidet.
Versatile 19 m² accommodation for three guests, featuring a private balcony with garden view and flexible bed arrangements.
Hotel Bijou provides a wide range of services designed to ensure a relaxing stay in the heart of Versilia. A key highlight of the property is the free private parking with valet service, solving all parking needs in the town centre. In the lush outdoor garden, guests can relax or enjoy the outdoor breakfast buffet during the warmer months.
To easily get around along the coast and through the shopping streets, the front desk offers bicycle rental and organizes guided tours upon request. Completing the amenities are free Wi-Fi throughout the hotel, a bar serving snacks and drinks, a 24-hour reception with luggage storage, and a concierge service.
Hotel Bijou is located on Via Salvador Allende 31, in a quiet, tree-lined residential area in the centre of Forte dei Marmi. The property is just 700 metres from the famous pedestrian district, renowned for high-fashion boutiques and historic venues, and about 650 metres from the beach clubs along the Versilia coastline, easily reached in less than ten minutes on foot or by bicycle.
The location makes it easy to explore both the coast and the Tuscan hinterland. Forte dei Marmi-Seravezza-Querceta railway station is just 2.8 km away, providing direct connections to Lucca, Pisa, and the Cinque Terre. Guests travelling by car can reach the hotel in just 10 minutes from the A12 motorway exit. Several local restaurants, pizzerias, and cafes are within 300 metres.
Beyond beach life, the area offers cultural and natural attractions. Nearby Pietrasanta, 5 km away, features the Museo dei Bozzetti and various art galleries, while the picturesque pools of the Serra Stream are 6 km away for an excursion at the foot of the Apuan Alps. Pisa Galileo Galilei International Airport is approximately 35 km away.
Guest reviews highlight high satisfaction with the staff’s friendliness and helpfulness, often described as exceptional. The impeccable cleanliness of the rooms, the quietness of the inner garden, and the convenience of free private parking close to the beach are also widely appreciated.
Yes, Hotel Bijou offers free private parking with valet service directly on site for its guests.
Hotel Bijou is located approximately 650 metres from Forte dei Marmi Beach, reachable in less than ten minutes on foot.
No, pets are not allowed at Hotel Bijou.
Hotel Bijou offers a buffet breakfast with continental, Italian, gluten-free, vegetarian, and vegan options, served in the garden during summer.
Yes, Hotel Bijou provides free Wi-Fi in all rooms and public areas of the property.
At Hotel Bijou, check-in is available from 15:00 to 20:00, while check-out must be completed between 07:00 and 11:00.
Rates at Hotel Bijou vary depending on the season, room type, and length of stay. You can check the updated price from our search partners for your desired dates.