Hotel
Hotel Etruria
3-star hotel in Forte dei Marmi 150 metres from the sea. Features air-conditioned rooms, a furnished garden, free private parking, and a Tuscan cuisine restaurant.

Elegant 4-star hotel in Forte dei Marmi, located just 100 metres from the sea. Offers a well-kept garden, free private parking, and comfortable accommodation in a prestigious area.
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Hotel Franceschi is a historic 4-star hotel located just 100 metres from the sea in Forte dei Marmi, immersed in the prestigious and elegant atmosphere of Versilia. The property represents a historic presence in local hospitality, standing out for its refined, peaceful atmosphere with attention to detail, surrounded by a lush green garden and complemented by a welcoming shared lounge.
Guests can benefit from a range of services designed to ensure maximum convenience during their seaside stay, including free WiFi in all areas, convenient free internal private parking, and the option to rent bicycles directly on site to explore the town centre. Breakfast offers continental, Italian, and buffet options every morning. In addition, pets are welcome, and continuous assistance is guaranteed via a 24-hour front desk.

Hotel Franceschi features various accommodation types designed to meet the needs of solo travellers, couples, and families. The room range extends from Basic and Single options with a balcony to Deluxe accommodations and generous Junior Suites with garden views or a private balcony, capable of hosting up to four people across surface areas reaching 45 square metres.
All rooms are equipped with air conditioning, soundproof walls, a minibar, TV with cable channels, and WiFi. Private bathrooms are equipped with a shower or bathtub, bidet, hairdryer, and complimentary toiletries. Attention to detail is reflected in the use of fresh pure percale cotton sheets and a customizable pillow menu to ensure the best sleep possible.
Cozy 16 sqm accommodation designed for two guests. Features air conditioning, soundproof walls, minibar, and private bathroom with shower, bidet, and toiletries.
Spacious 23 sqm double room enhanced by a private balcony. Includes en-suite bathroom provided with bathrobes, careful soundproofing, air conditioning, and TV with cable channels.
30 sqm suite ideal for accommodating up to four guests. Features an air-conditioned and soundproof environment with a private balcony and bathroom equipped with both bathtub and shower.
Individual 10 sqm option complete with a private balcony. Reserved for solo travellers, it offers independent air conditioning, TV with cable channels, and a full private bathroom.
18 sqm double accommodation equipped with a balcony. Features a soundproofed and air-conditioned environment with satellite TV, minibar, and a fully equipped private bathroom.
The property’s largest unit, spanning 45 sqm with a separate living area, bedroom, and pleasant view over the garden. Ideal for families of up to four members.
23 sqm room designed for three guests, featuring a balcony, private bathroom with shower and bathrobes, soundproof walls, air conditioning, and minibar.
Hotel Franceschi ensures a stay centered on relaxation and convenience thanks to a series of amenities designed for both leisure time and daily vacation needs. The property offers a lush garden with outdoor furniture, ideal for quiet outdoor moments, alongside a shared lounge and an internal bar service for aperitifs or refreshing drinks.
The reception remains open 24 hours a day, providing concierge services, luggage storage, and express check-in. For guests travelling by car, free private on-site parking is available, while those wishing to explore the Versilia coast can take advantage of bicycle rental. Completing the offering are free high-speed WiFi, daily housekeeping, and the option to request breakfast directly in the room.
Hotel Franceschi is located on Via G. Galilei in Forte dei Marmi, in one of the most elegant and peaceful residential areas of the famous seaside town in Versilia. The position is a major feature for beach lovers, sitting just 100 metres from the shoreline and only 400 metres from the famous Forte dei Marmi Beach, easily reached with a short walk along tree-lined avenues.
For those travelling by public transport, Forte Dei Marmi-Seravezza-Querceta railway station is 3.1 km away and is easily connected by local taxis or public buses. The reference airports are Pisa Galileo Galilei Airport, located about 33 km to the south, and Florence Peretola Airport, approximately 83 km away. Very close to the hotel are prestigious restaurants serving local cuisine and culinary excellence, such as La Dolce Vita just 150 metres away and Lorenzo restaurant at 300 metres.
In addition to beach life, the location allows guests to explore significant cultural and natural attractions. Just 4.6 km away lies the historic art town of Pietrasanta with the Pierluigi Gherardi Museum of Maquettes, a reference centre for international sculpture. For nature lovers and flatland hiking, the WWF Ronchi Educational Centre Park is 6 km to the north, while the picturesque Serra Stream Pools are located about 6.5 km inland at the foot of the Apuan Alps. During summer months, the area also comes alive with cultural events at La Versiliana, reachable in a few minutes along the coast.
Guests unanimously praise Hotel Franceschi for the extraordinary courtesy of the staff and the impeccable level of cleanliness. Outstanding ratings highlight the room comfort and strategic proximity to the beach, along with the much-appreciated free private parking and fast WiFi connection.
Rates at Hotel Franceschi vary based on season, room type, and selected dates. You can check the updated price from our search partners.
Yes, Hotel Franceschi provides guests with free private parking on site, subject to availability.
Yes, Hotel Franceschi welcomes pets. A small surcharge may apply for pet handling.
Check-in at Hotel Franceschi is available from 14:00, while check-out must be completed by 11:00.
Yes, Hotel Franceschi offers free high-speed WiFi in all rooms and public areas of the building.
Hotel Franceschi offers guests a breakfast that includes continental, Italian, and buffet options, which can also be enjoyed via room service.
Hotel Franceschi is located just 100 metres from the coast and about 400 metres from the renowned Forte dei Marmi Beach, reachable on foot in just a few minutes.